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2020 has changed everything. Consumer trends that had been playing out over years accelerated in just weeks, creating a groundswell within the industry that’s making marketers rethink everything. Yesterday’s playbook is gone forever.
Despite global headwinds, marketers are charged with bringing their brands back to growth. That's why The Trade Desk is bringing together innovators from across the media ecosystem to share data-driven best practices and forward-looking predictions to help all marketers win in this new era and beyond.
AMERICAS
EUROPE
ASIA PACIFIC
Learn about the latest trends and predictions pushing the
industry forward from the people who know digital media best.
Choose from 20+ virtual sessions
AGENDA
Gaining Share:
How Advertising Drives Growth in our New Normal
New demand for flexibility and agility. The mass shift to Connected TV. The rise of social justice and brand safety issues. New pressures to prove ROI. Today’s marketers are operating in a completely new environment.
• What long-held assumptions do today’s marketers
need to throw out?
• What new skills do they need to embrace in
order to turn today’s uncertainty into an opportunity?
9:00 am PST | 12:00 pm EST
REGISTER
Growth Pioneers: Success Stories in Modern Marketing
11:00 am PST | 2:00 pm EST
Just as the 2008 financial crisis forced a more data-driven approach, 2020 is forcing marketers to connect a direct line between advertising spend and business growth as never before.
• What strategies have proven successful in 2020?
• How are data-driven marketers preparing for this
unique holiday season?
• What changes are brands making to build the
modern marketing organization required to make
early share gains sustainable?
REGISTER
2020: The Tipping Point for TV
1:30 pm PST | 4:30 pm EST
2020 has forced us over the threshold, with more US households now addressable through streaming services than via traditional, linear TV. For many advertisers, this has finally created the opportunity to apply data to their massive TV spend. For others, it’s a scary new world where best practices for upfront buying no longer apply.
• How can advertisers use Connected TV to build on
their linear investments?
• How does Connected TV provide a premium,
brand-safe alternative to user-generated content?
REGISTER
The Modern Marketer’s Dilemma: The New Balance of Left Brain/Right Brain
9:00 am PST | 12:00 pm EST
In the new marketing normal, the future belongs to the fast and the nimble. Data will play a more central role in how we create and execute campaigns. And creative talent will adapt to become more flexible and innovative than ever.
• How does the modern marketer find the right
blend of skills on diverse teams, incorporating data
and analytics capabilities, along with
contemporary creative?
REGISTER
Marketing in 2020: Getting to a Data- Driven Mindset
12:00 pm PST | 3:00 pm EST
New research from Adweek and The Trade Desk suggests that marketers who embrace data-driven advertising are more successful in proving ROI and more confident in their decisioning.
• How are savvy marketers embracing data to stand
out in 2020?
• How can all marketers embrace a data-driven
mindset to drive better outcomes and gain share
for their businesses?
REGISTER
The New Measurement Imperative:
Proving ROI
1:00 pm PST | 4:00 pm EST
In 2020, marketers globally are being asked to do more with less, and to make every advertising dollar work as hard as possible. For most advertisers, that means prioritizing ad opportunities that are measurable and comparable, where performance can be verified up the line to the CFO.
• What does this mean in terms of the skills,
resources, and strategies that the modern
marketer needs in order to be successful in this
new normal?
REGISTER
©2020 The Trade Desk. All rights reserved.
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Website Privacy Policy
Services Privacy Policy
Consumer Opt-Out
Identity 2020:
The Future of Addressable
Digital Advertising
9:00 am PST | 12:00 pm EST
Growing concerns regarding consumer privacy are forcing all industry participants to rethink their identity strategies. The Trade Desk is partnering with IAB to create a new, gold standard of consent and open-source identity management that puts consumers in the driver’s seat.
• How well do we think consumers understand the
value exchange of the internet — which makes
amazing content, free of charge?
• How can the industry work together to create a
scalable approach to privacy that is built to meet
evolving customer expectations?
REGISTER
Contemporary Corporate Culture: New Models of Employee Engagement
10:30 am PST | 1:30 pm EST
2020 has upended many of the assumptions we’ve long held about the practice of marketing. But it’s also a year where we’ve had to think deeply about our people and the environments they live and work in.
• From the complexities of work-from-home to
managing responses to social justice issues, what
are the biggest challenges of 2020?
• As marketing leaders, how do we ensure our brand
is authentic for our people, and that their experience
reflects the marketing message we propagate?
REGISTER
The Way Forward for Brands:
Trends, Data & Insights Marketers Need to Know
1:00 pm PST | 4:00 pm EST
As an industry, we need to prepare for a future that will look very different. Industry visionary Geoff Ramsey will showcase eMarketer’s predictions for the future of marketing, with exclusive data and findings to help guide the path forward for brands.
• How should we think about maintaining an
advertising presence during times of uncertainty?
• How should marketers think about more flexibility
in messaging?
• How should we think about marketing attribution
in a post-cookie world?
REGISTER
GROUNDSWELL
Digital Marketing Festival
September 22-24, 2020
Groundswell
Hear from leaders and innovators from the world's top brands, publishers, and media agencies.
Featured speakers
Our partners
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in partnership with
in partnership with
in partnership with
in partnership with
in partnership with
in partnership with
SEE ALL SPEAKERS
EUROPE
ASIA PACIFIC
AMERICAS
REGISTER
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REGISTER
REGISTER
REGISTER
REGISTER
REGISTER
REGISTER
Website Privacy Policy
Services Privacy Policy
Consumer Opt-Out
El Futuro de
la Television:
La personalización de la publicidad televisiva
9:50 am BST | 10:50 am CEST
El consumo de televisión ha evolucionado en el último decenio con la adopción de teléfonos inteligentes y la aceleración de las velocidades de WiFi, lo que permite acceder a contenidos en streaming y a la carta en casi cualquier lugar. Pero, ¿entienden realmente los CMO las consecuencias para sus planes de medios y de marketing como resultado de los cambios en la sociedad impactados por la pandemia? ¿Existe un futuro para la televisión tradicional, y cómo está madurando la medición, la orientación y la optimización para satisfacer las nuevas demandas de los anunciantes?
REGISTER
REGISTER
Maintaining the
Aim: Retaining
Team Focus
Under Pressure
11:00 am BST | 12:00 pm CEST
British TV broadcaster and former Royal Marine Officer Monty Halls, best known for his BBC Great Escape series, shares his experiences leading teams in some of the most remote environments on earth, presenting wildlife and adventure documentaries, and working with blue chip companies both in the UK and overseas.
REGISTER
REGISTER
Lovebrand: Strategien für Marken im Digitalzeitalter
9:00 am BST | 10:00 am CEST
in partnership with
REGISTER
REGISTER
Connecting TV:
The Personalisation of TV Advertising
11:00 am BST | 12:00 pm CEST
Television viewing has evolved over the last decade with the ability for streaming, on- demand content to be accessed almost anywhere. But do CMOs really understand the consequences for their media and marketing plans as a result of the changes to society impacted by the pandemic? Is there a future for linear television - and how is measurement, targeting, and optimization maturing to meet new advertiser demands?
in partnership with
REGISTER
REGISTER
The Changing Face of Global TV
12:00 pm SGT | 2:00 pm AEST
As video streaming goes mainstream around the world, broadcaster video on demand (BVOD) adoption is creating huge opportunities — as well as challenges — for marketers. In this session, we'll speak to global TV experts about fast-emerging trends in BVOD, including changes in consumer behavior, new technologies, and advancements in measurements that make it easier for marketers to plan their reach across all TV formats.
REGISTER
REGISTER
AMERICAS
EUROPE
ASIA PACIFIC
1.
a buildup of opinion or feeling in a large section of the population
Presented in partnership with the media outlets and publications at the forefront of digital marketing.
A new virtual event for a
new era in marketing
2.
a large or extensive swell in the sea
Tues, Sept 22
Growth Now:
The new playbook
REGISTER
REGISTER
JEFF GREEN
CEO & Founder
The Trade Desk
CHARLIE CHAPPELL
Head of Media
& Comms Planning
Hershey's
REGISTER
DAY 1
Wed, Sept 23
DAY 2
Agility is the
new normal
Thurs, Sept 24
DAY 3
Where do we
go from here?
Tues, Sept 22
DAY 1
Growth Now:
The new playbook
Wed, Sept 23
DAY 2
Agility is the
new normal
Thurs, Sept 24
DAY 3
Where do we
go from here?
Thurs, Sept 24
DAY 3
Where do we
go from here?
How Grit and Courage Created
a Legend
11:00 am BST | 12:00 pm CEST
Dame Kelly Holmes, double Olympic Gold Medalist, opens up about how she defied all odds to become a wordwide sensation. Through grit, determination, and courage, she tells her heartfelt story that will inspire all of us to never give up, to live with hope, and encourage us to put our game plans into action. During this special address, a selected audience will have a chance to ask Dame Kelly burning questions that will put the fire back in your belly and push you to strive for more.
in partnership with
REGISTER
REGISTER
Gaining Share:
How Advertising Drives Growth in our New Normal
5:00 pm BST | 6:00 pm CEST
New demand for flexibility and agility. The mass shift to Connected TV. The rise of social justice and brand safety issues. New pressures to prove ROI. Today’s marketers are operating in a completely new environment.
• What long-held assumptions do today’s marketers
need to throw out?
• What new skills do they need to embrace in
order to turn today’s uncertainty into an opportunity?
in partnership with
REGISTER
REGISTER
The Modern Marketer’s Dilemma: The New Balance of Left Brain/Right Brain
5:00 pm BST | 6:00 pm CEST
In the new marketing normal, the future belongs to the fast and the nimble. Data will play a more central role in how we create and execute campaigns. And creative talent will adapt to become more flexible and innovative than ever.
• How does the modern marketer find the right
blend of skills on diverse teams, incorporating data
and analytics capabilities, along with
contemporary creative?
in partnership with
REGISTER
REGISTER
Celebrity und Personal Brand sind heute untrennbar. Wer in der Öffentlichkeit steht, kommt um eine professionelle Positionierung in den (sozialen) Medien nicht herum. Die Fancommunity erwartet persönlichen Content fast rund um die Uhr. Aber wie baut man eine Personal Brand auf, die auf das eigene Geschäft einzahlt und gleichzeitig menschlich und nahbar wirkt? Um das herauszufinden, haben wir Collien Ulmen-Fernandes eingeladen, die uns Einblicke in ihr persönliches Brandmanagement gewährt. Sie erzählt, welche Rolle das Fernsehen für ihre Karriere spielte und wie sich die Bedeutung dieses Kanals inzwischen verändert hat. Wie positioniert sie sich im Markt, welche Tools nutzt sie, wie geht sie mit Kritik um und welche Themen besetzt sie bewusst. Was macht besonderen Spaß, was ist beängstigend oder kompliziert? In 60 Minuten diskutieren wir diese Fragen im Dreiergespräch zwischen Collien Ulmen-Fernandes, Verena Gründel (W&V) und The Trade Desk – ein spannender Crashkurs in Sachen Markenbildung.
in partnership with
in partnership with
Identity 2020:
The Future of Addressable
Digital Advertising
10:00 am BST | 11:00 am CEST
Growing concerns regarding consumer privacy are forcing all industry participants to rethink their identity strategies. The Trade Desk is partnering with IAB to create a new, gold standard of consent and open-source identity management that puts consumers in the driver’s seat.
• How well do we think consumers understand the
value exchange of the internet — which makes
amazing content, free of charge?
• How can the industry work together to create a
scalable approach to privacy that is built to meet
evolving customer expectations?
in partnership with
REGISTER
REGISTER
The Modern Marketer’s Dilemma: The New Balance of Left Brain/Right Brain
11:00 am SGT | 1:00 pm AEST
In the new marketing normal, the future belongs to the fast and the nimble. Data will play a more central role in how we create and execute campaigns. And creative talent will adapt to become more flexible and innovative than ever.
• How does the modern marketer find the right
blend of skills on diverse teams, incorporating data
and analytics capabilities, along with
contemporary creative?
in partnership with
REGISTER
REGISTER
DAME KELLY HOLMES
Double Olympic Champion
LAURA NELSON
SVP, Cross Portfolio Solutions
Disney
DAME KELLY HOLMES
Double Olympic Champion
CHARLIE CHAPPELL
Head of Media
& Comms Planning
Hershey's
LAURA NELSON
SVP, Cross Portfolio Solutions
Disney
CHARLIE CHAPPELL
Head of Media
& Comms Planning
Hershey's
LAURA NELSON
SVP, Cross Portfolio Solutions
Disney
LAURA NELSON
SVP, Cross Portfolio Solutions
Disney
JEFF GREEN
CEO & Founder
The Trade Desk
JEFF GREEN
CEO & Founder
The Trade Desk
DAME KELLY HOLMES
Double Olympic Champion
JEFF GREEN
CEO & Founder
The Trade Desk
DAME KELLY HOLMES
Double Olympic Champion
CHARLIE CHAPPELL
Head of Media
& Comms Planning
Hershey's
JEFF GREEN
CEO & Founder
The Trade Desk
DAME KELLY HOLMES
Double Olympic Champion
CHARLIE CHAPPELL
Head of Media
& Comms Planning
Hershey's
LAURA NELSON
SVP, Cross Portfolio Solutions
Disney
Speakers:
Jon Fee, Salesforce.org
Laura Probert, Xaxis
Vina Leite, The Trade Desk
in partnership with
in partnership with
in partnership with
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Do Not Sell My Info
Do Not Sell My Info
Moderated by:
Maria Katris, Built In
Speakers:
Jeff Green, The Trade Desk
Geoff Ramsey, eMarketer
Speakers:
Dame Kelly Holmes,
Double Olympic Champion
Lynn Lester, The Drum
Speakers:
Monty Halls, Adventurer & Broadcaster
Ilona Lubojemska, The Trade Desk
Speakers:
Sven Hagemeier, The Trade Desk
Moderated by:
Verena Gründel, W&V
Collien Ulmen-Fernandes,
Television Presenter, Actress & Author
Speakers:
Laura Nelson, Disney
Patrick Darcy, Dentsu Aegis Network ANZ
Michael Stephenson, Nine
Tim Sims, The Trade Desk
Moderated by:
Paul McIntyre, Mi3
REGISTER NOW
©2020 The Trade Desk. All rights reserved.
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Website Privacy Policy
Services Privacy Policy
Consumer Opt-Out
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Consumer Opt-Out
|
SEE ALL SPEAKERS
REGISTER
Tuesday, September 22
DAY 1
Growth Now:
The new playbook
Gaining Share: How Advertising Drives Growth in our New Normal
Tues, Sept 22 | 9:00 am PST | 12:00 pm EST
in partnership with
REGISTER
2020: The Tipping Point for TV
Tues, Sept 22 | 1:30 pm PST | 4:30 pm EST
The Modern Marketer’s Dilemma: The New Balance of Left Brain/Right Brain
Wed, Sept 23 | 9:00 am PST | 12:00 pm EST
REGISTER
Wednesday, September 23
DAY 2
Agility is the
new normal
The Modern Marketer’s Dilemma: The New Balance of Left Brain/Right Brain
Wed, Sept 23 | 9:00 am PST | 12:00 pm EST
in partnership with
REGISTER
Identity 2020: The Future of Addressable Digital Advertising
Thur, Sept 24 | 9:00 am PST | 12:00 pm EST
in partnership with
REGISTER
Contemporary Corporate Culture: New Models of Employee Engagement
Thur, Sept 24 | 10:30 am PST | 1:30 pm EST
in partnership with
REGISTER
AMERICAS
EUROPE
ASIA PACIFIC
Tuesday, September 22
DAY 1
Growth Now:
The new playbook
Gaining Share: How Advertising Drives Growth in our New Normal
Tues, Sept 22 | 9:00 am PST | 12:00 pm EST
REGISTER
Growth Pioneers: Success Stories in Modern Marketing
Tues, Sept 22 | 11:00 am PST | 2:00 pm EST
in partnership with
REGISTER
Wednesday, September 23
DAY 2
Agility is the
new normal
Thursday, September 24
DAY 3
Where do we go from here?
Identity 2020: The Future of Addressable Digital Advertising
Thur, Sept 24 | 9:00 am PST | 12:00 pm EST
Growing concerns regarding consumer privacy are forcing all industry participants to rethink their identity strategies. The Trade Desk is partnering with IAB to create a new, gold standard of consent and open-source identity management that puts consumers in the driver’s seat.
• How well do we think consumers understand the value exchange of
the internet — what makes amazing content, free of charge?
• How can the industry work together to create a scalable approach
to privacy that is built to meet evolving customer expectations?
in partnership with
REGISTER
Contemporary Corporate Culture: New Models of Employee Engagement
Thur, Sept 24 | 10:30 am PST | 1:30 pm EST
REGISTER
Looking Ahead: How 2020 will Define the Future of Marketing
Thur, Sept 24 | 1:00 pm PST | 4:00 pm EST
How Grit and Courage
Created a Legend
Tues, Sept 22 | 11:00 am BST | 12:00 pm CEST
Dame Kelly Holmes, double Olympic Gold Medalist, opens-up about how she defied all odds to become a word-wide sensation. Through grit, determination, and courage, she tells her heartfelt story that will inspire all of us to never give up, to live with hope, and encourage us to put our game plans into action. During this special address, a selected audience will have a chance to ask Dame Kelly burning questions that will put the fire back in your belly and push you to strive for more.
REGISTER
How Grit and Courage
Created a Legend
Tues, Sept 22 | 11:00 am BST | 12:00 pm CEST
in partnership with
REGISTER
Gaining Share: How Advertising Drives Growth in our New Normal
Tues, Sept 22 | 5:00 pm BST | 6:00 pm CEST
in partnership with
REGISTER
REGISTER
AGENDA
AGENDA
|
SPEAKERS
SPEAKERS
|
PARTNERS
PARTNERS
REGISTER
REGISTER
Tues, Sept 22
DAY 1
Growth Now:
The new playbook
Gaining Share in
Asia: How Advertising Drives Growth in our New Normal
11:00 am SGT | 1:00 pm AEST
As we take stock of 2020, much has changed about the world. Marketing and advertising will be key in driving growth and momentum despite an uncertain economic climate. We'll discuss how marketing priorities can and should change, how technology can help marketers refocus on what matters, and how the open internet will be key to driving a groundswell of recovery to see us into 2021 and beyond.
Speakers:
Jeff Green, The Trade Desk
David Porter, Unilever
Moderated by:
Rana Wehbe Watson, Forbes
in partnership with
REGISTER
REGISTER
Measurement
for Growth: Discovering Opportunities
in a New Asian Marketplace
1:00 pm SGT | 3:00 pm AEST
ECommerce has been steadily growing for over two decades, but the pandemic has accelerated this shift. Marketers have had to create new strategies to drive both on- and offline sales, while building their brand and utilising data for maximum impact. Should brands focus their eCommerce plans with one platform in Southeast Asia, opt for multiple, or even create their own? Given the integration with sales, how do advertising agencies now position themselves as the partner of choice for this transformation?
Speakers:
Alin Dobrea, Zalora
Eunice Loh, Wavemaker
Eka Sugiarto, Unilever
Mitch Waters, The Trade Desk
Moderated by:
Jessica Goodfellow, Campaign
in partnership with
REGISTER
REGISTER
Wed, Sept 23
DAY 2
Agility is the
new normal
Gaining Share:
How Advertising Drives Growth in our New Normal
11:00 am SGT | 1:00 pm AEST
New demand for flexibility and agility. The mass shift to Connected TV. The rise of social justice and brand safety issues. New pressures to prove ROI. Today’s marketers are operating in a completely new environment.
• What long-held assumptions do today’s marketers
need to throw out?
• What new skills do they need to embrace in
order to turn today’s uncertainty into an opportunity?
in partnership with
REGISTER
REGISTER
Identity 2020:
The Future of Addressable
Digital Advertising
1:00 pm SGT | 3:00 pm AEST
Growing concerns regarding consumer privacy are forcing all industry participants to rethink their identity strategies. The Trade Desk is partnering with IAB to create a new, gold standard of consent and open-source identity management that puts consumers in the driver’s seat.
• How well do we think consumers understand the
value exchange of the internet — which makes
amazing content, free of charge?
• How can the industry work together to create a
scalable approach to privacy that is built to meet
evolving customer expectations?
in partnership with
REGISTER
REGISTER
REGISTER
REGISTER
Tuesday, September 22
DAY 1
Growth Now:
The new playbook
Gaining Share in Asia:
How Advertising Drives
Growth in our New Normal
Tues, Sept 22 | 11:00 am SGT | 1:00 pm AEST
As we take stock of 2020, much has changed about the world. Marketing and advertising will be key in driving growth and momentum despite an uncertain economic climate. We'll discuss how marketing priorities can and should change, how technology can help marketers refocus on what matters, and how the open internet will be key to driving a groundswell of recovery to see us into 2021 and beyond.
Speakers:
Jeff Green, The Trade Desk
David Porter, Unilever
Moderated by:
Rana Wehbe Watson, Forbes
in partnership with
REGISTER
Measurement for Growth: Discovering Opportunities
in a New Asian Marketplace
Tues, Sept 22 | 1:00 pm SGT | 3:00 pm AEST
ECommerce has been steadily growing for over two decades, but the pandemic has accelerated this shift. Marketers have had to create new strategies to drive both on- and offline sales, while building their brand and utilising data for maximum impact. Should brands focus their eCommerce plans with one platform in Southeast Asia, opt for multiple, or even create their own? Given the integration with sales, how do advertising agencies now position themselves as the partner of choice for this transformation?
Speakers:
Alin Dobrea, Zalora
Eunice Loh, Wavemaker
Eka Sugiarto, Unilever
Mitch Waters, The Trade Desk
Moderated by:
Jessica Goodfellow, Campaign
in partnership with
REGISTER
Wednesday, September 23
DAY 2
Agility is the
new normal
Gaining Share: How Advertising Drives Growth in our New Normal
Wed, Sept 23 | 11:00 am SGT | 1:00 pm AEST
New demand for flexibility and agility. The mass shift to Connected TV. The rise of social justice and brand safety issues. New pressures to prove ROI. Today’s marketers are operating in a completely new environment.
• What long-held assumptions do today’s marketers need to
throw out?
• What new skills do they need to embrace in order to turn
today’s uncertainty into an opportunity?
in partnership with
REGISTER
Identity 2020: The Future of Addressable Digital Advertising
Wed, Sept 23 | 1:00 pm SGT | 3:00 pm AEST
Growing concerns regarding consumer privacy are forcing all industry participants to rethink their identity strategies. The Trade Desk is partnering with IAB to create a new, gold standard of consent and open-source identity management that puts consumers in the driver’s seat.
• How well do we think consumers understand the value exchange of
the internet — which makes amazing content, free of charge?
• How can the industry work together to create a scalable approach
to privacy that is built to meet evolving customer expectations?
in partnership with
REGISTER
REGISTER
Thursday, September 24
DAY 3
Where do we go from here?
The Modern Marketer’s Dilemma: The New Balance of Left Brain/Right Brain
Thur, Sept 24 | 11:00 am SGT | 1:00 pm AEST
In the new marketing normal, the future belongs to the fast and the nimble. Data will play a more central role in how we create and execute campaigns. And creative talent will adapt to become more flexible and innovative than ever.
• How does the modern marketer find the right blend of skills on
diverse teams, incorporating data and analytics capabilities,
along with contemporary creative?
in partnership with
REGISTER
The Changing Face of Global TV
Thur, Sept 24 | 12:00 pm SGT | 2:00 pm AEST
As video streaming goes mainstream around the world, broadcaster video on demand (BVOD) adoption is creating huge opportunities — as well as challenges — for marketers. In this session, we'll speak to global TV experts about fast-emerging trends in BVOD, including changes in consumer behavior, new technologies, and advancements in measurements that make it easier for marketers to plan their reach across all TV formats.
Speakers:
Laura Nelson, Disney
Patrick Darcy, Dentsu Aegis Network ANZ
Kim Portrate, ThinkTV Australia
Tim Sims, The Trade Desk
Moderated by:
Paul Macintyre, Mi3
in partnership with
REGISTER
Speakers:
Speakers:
Andrew Casale, Index Exchange
Michelle Hulst, The Trade Desk
Chris Guenther, News Corp
Amanda Martin, Goodway Group
Moderated by:
Dave Pickles, The Trade Desk
Moderated by:
Nicole Perrin, eMarketer
EKA SUGIARTO
Head of Media -
Indonesia and SEAA
Unilever
EKA SUGIARTO
Head of Media -
Indonesia and SEAA
Unilever
EKA SUGIARTO
Head of Media -
Indonesia and SEAA
Unilever
EKA SUGIARTO
Head of Media -
Indonesia and SEAA
Unilever
EKA SUGIARTO
Head of Media -
Indonesia and SEAA
Unilever
Speakers:
Andrew Casale, Index Exchange
Michelle Hulst, The Trade Desk
Chris Guenther, News Corp
Amanda Martin, Goodway Group
Moderated by:
Dave Pickles, The Trade Desk
Speakers:
Andrew Casale, Index Exchange
Michelle Hulst, The Trade Desk
Chris Guenther, News Corp
Amanda Martin, Goodway Group
Moderated by:
Dave Pickles, The Trade Desk
REGISTER
Speakers:
Jon Fee, Salesforce.org
Vina Leite, The Trade Desk
Moderated by:
Maria Katris, Built In
Speakers:
Jeff Green, The Trade Desk
Geoff Ramsey, eMarketer
Speakers:
Andrew Casale, Index Exchange
Jay Friedman, Goodway Group
Chris Guenther, Newscorp
Moderated by:
Dave Pickles, The Trade Desk
Speakers:
Andrew Casale, Index Exchange
Jay Friedman, Goodway Group
Chris Guenther, Newscorp
Moderated by:
Dave Pickles, The Trade Desk
AGENDA
SPEAKERS
PARTNERS
GEOFF RAMSEY
Chief Evangelist & Co-Founder
eMarketer
EKA SUGIARTO
Head of Media - Indonesia and SEAA
Unilever
LAURA NELSON
SVP, Cross Portfolio Solutions
Disney
CHARLIE CHAPPELL
Head of Media & Comms Planning
Hershey's
DAME KELLY HOLMES
Double Olympic Champion
JEFF GREEN
CEO & Founder
The Trade Desk
Krishan Bhatia, NBCUniversal
Tim Sims, The Trade Desk
Dulé Hill, Star and Executive
Producer Psych, Original Series
on NBC's Peacock Network
James Roday Rodriguez,
Star and Executive Producer
Psych, Original Series on NBC's Peacock Network
Moderated by:
Cynthia Littleton, Variety
Jenelle Riley, Variety
Speakers:
Charlie Chappell, Hershey’s
Kari Marshall, T-Mobile
Moderated by:
Jed Dederick, The Trade Desk
Speakers:
Nishat Mehta, IRI
Jessica Hindlian, Nielsen
Brett Schnittlich, Lucid
Moderated by:
Michelle Hulst, The Trade Desk
ANDREW CASALE
President
Index Exchange
ANDREW CASALE
President
Index Exchange
ANDREW CASALE
President
Index Exchange
ANDREW CASALE
President
Index Exchange
ANDREW CASALE
President
Index Exchange
ANDREW CASALE
President
Index Exchange
Speakers:
Jon Fee, Salesforce.org
Vina Leite, The Trade Desk
Moderated by:
Maria Katris, Built In
Krishan Bhatia, NBCUniversal
Tim Sims, The Trade Desk
Dulé Hill, Star and Executive Producer
Psych, Original Series on NBC's Peacock Network
Speakers:
Andrew Casale, Index Exchange
Jay Friedman, Goodway Group
Chris Guenther, News Corp
Moderated by:
Dave Pickles, The Trade Desk
Speakers:
Charlie Chappell, Hershey’s
Kari Marshall, T-Mobile
Moderated by:
Dave Pickles, The Trade Desk
KARI MARSHALL
Vice President Media
T-Mobile
KARI MARSHALL
Vice President Media
T-Mobile
KARI MARSHALL
Vice President Media
T-Mobile
KARI MARSHALL
Vice President Media
T-Mobile
KARI MARSHALL
Vice President Media
T-Mobile
Speakers:
Jeff Green, The Trade Desk
Linda Yaccarino, NBCUniversal
Speakers:
Brian Pruitt, Inspire Brands
Molly Brady, Disney Streaming Services
Jeff Rasp, Bayer
Moderated by:
Amber Browne, The Trade Desk
Speakers:
Daniel Godoy, PepsiCo
Beatriz Navarro, Fnac
Moderated by:
Natalia Papiol, The Trade Desk
Speakers:
Tom Wallis, Gousto
Jonathan Lewis, Channel 4
Philippa Snare, The Trade Desk
Moderated by:
Rebecca Stewart, The Drum
LINDA YACCARINO
Chairman, Advertising
and Partnerships
NBCUniversal
DULÉ HILL
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
JAMES RODAY RODRIGUEZ
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
LINDA YACCARINO
Chairman, Advertising
and Partnerships
NBCUniversal
DULÉ HILL
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
JAMES RODAY RODRIGUEZ
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
LINDA YACCARINO
Chairman, Advertising
and Partnerships
NBCUniversal
DULÉ HILL
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
JAMES RODAY RODRIGUEZ
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
LINDA YACCARINO
Chairman, Advertising
and Partnerships
NBCUniversal
DULÉ HILL
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
JAMES RODAY RODRIGUEZ
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
LINDA YACCARINO
Chairman, Advertising
and Partnerships
NBCUniversal
DULÉ HILL
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
JAMES RODAY RODRIGUEZ
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
JEFF GREEN
CEO & Founder
KARI MARSHALL
Vice President Media & CRM
T-Mobile
JAMES RODAY RODRIGUEZ
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network
Speakers:
Krishan Bhatia, NBCUniversal
Tim Sims, The Trade Desk
REGISTER
Speakers:
Jeff Green, The Trade Desk
Linda Yaccarino, NBCUniversal
Speaker:
Brian Pruitt, Inspire Brands
Speakers:
Andrew Casale, Index Exchange
Jay Friedman, Goodway Group
Chris Guenther, News Corp
Moderated by:
Dave Pickles, The Trade Desk
Speakers:
Andrew Casale, Index Exchange
Jay Friedman, Goodway Group
Chris Guenther, News Corp
Moderated by:
Dave Pickles, The Trade Desk
Susan Vanell-Charpentier,
Procter & Gamble
Moderated by:
Steve Bertoni, Forbes
Speakers:
Angela Zepeda, Hyundai
Bonin Bough, Triller
Chad Stubbs, Moët Hennessy
Susan Vobejda, The Trade Desk
Moderated by:
Jenny Rooney, Forbes
Speakers:
Jeff Green, The Trade Desk
Linda Yaccarino, NBCUniversal
Susan Vanell-Charpentier,
Procter & Gamble
Moderated by:
Steve Bertoni, Forbes
Speakers:
Jeff Green, The Trade Desk
Linda Yaccarino, NBCUniversal
Susan Vanell-Charpentier,
Procter & Gamble
Moderated by:
Steve Bertoni, Forbes
Speakers:
Angela Zepeda, Hyundai
Bonin Bough, Triller
Chad Stubbs, Moët Hennessy
Susan Vobejda, The Trade Desk
Moderated by:
Jenny Rooney, Forbes
Speakers:
Angela Zepeda, Hyundai
Bonin Bough, Triller
Chad Stubbs, Moët Hennessy
Susan Vobejda, The Trade Desk
Moderated by:
Jenny Rooney, Forbes
Speakers:
Jeff Green, The Trade Desk
Linda Yaccarino, NBCUniversal
Susan Vanell-Charpentier, Procter & Gamble
Speakers:
Jeff Green, The Trade Desk
Linda Yaccarino, NBCUniversal
Susan Vanell-Charpentier, Procter & Gamble
Moderated by:
Steve Bertoni, Forbes
Speakers:
Charlie Chappell, Hershey’s
Kari Marshall, T-Mobile
Moderated by:
Jed Dederick, The Trade Desk
Speakers:
Chad Stubbs, Moet-Hennessy
Susan Vobejda, The Trade Desk
Moderated by:
Jenny Rooney, Forbes
Speakers:
Jeff Green, The Trade Desk
Linda Yaccarino, NBCUniversal
Susan Vanell-Charpentier, Procter & Gamble
Moderated by:
Steve Bertoni, Forbes
Speakers:
Chad Stubbs, Moet-Hennessy
Susan Vobejda, The Trade Desk
Moderated by:
Jenny Rooney, Forbes
TTD Groundswell
Star and Executive Producer
Psych, Original Series on
NBC's Peacock Network